New Delhi, Nov 6 (IANS) Badminton ace Saina Nehwal, also the brand ambassador for Soothe Healthcare’s “Paree” sanitary pads, has now also invested money in the business.

With this, she will play a meaningful role in Make In India, Girl Child and Swachh Bharat initiatives. “A sanitary pad is a high social-impact product and Paree combines quality and affordability, thereby revolutionising the personal hygiene segment in women’s personal care in India. Paree has the potential of reaching every household in India and this is what sets the brand apart. It is about time that we recognize the heroes of the manufacturing industry contributing significantly to the Make in India campaign and to the society at large,” Saina said in a statement.

Sahil Dharia, CEO, Soothe Healthcare, shared that they are excited to have Saina as their brand ambassador and a strategic investor now for Soothe’s “Paree”.

“Funding received will be directed for expansion of business and branding initiatives. Soothe Healthcare is committed to taking a leading position for affordable consumer healthcare products. Saina’s association will further help the company achieve these goals as she is a role model for young aspiring girls and women, and connects very well with them,” he added.

  • SHARE

    The IANS was founded by Indian American publisher Gopal Raju as the India Abroad News Service. It was later renamed the Indo-Asian News Service.

    Related Posts

    Deepak Hooda, Pro Kabbadi League, Puneri Paltan, All-rounder, Telugu Titans,

    Pro Kabbadi League: Interview with Puneri Paltan Skipper and All-rounder Deepak Hooda

    From the hard-working part-time teacher to the Kabbadi professional – the sensational athlete in the form of Deepak Hooda has shown a remarkable improvement...

    England staring at defeat after Day 4 of 3rd Ashes Test

    Perth, Dec 17: England were struggling at 132/4 in their second innings at the end of a rain-interrupted fourth day in the third Ashes Test...
    india vs srilanka

    Third ODI: India restrict Sri Lanka to low score

    Visakhapatnam , Dec 17: India rode on a strong bowling performance to restrict Sri Lanka to 215 runs in the third and final One-Day International...

    Brazilian Vinicius to join Real Madrid after 2018

    Rio de Janeiro, Dec 17: Rising football star Vinícius Júnior who plies his trade for Brazilian club Flamengo on Sunday said he intends to join...

    Would like Barcelona to give us guard of honour: Ronaldo

    Abu Dhabi, Dec 17: Football superstar Cristiano Ronaldo said he would like arch-rivals Barcelona to give Real Madrid a guard of honour when they clash...