Nike Stops Batting For Indian Cricket Players

Jan 9, 2019 at 4:12 PM

facebook iconlinkedin iconmail icontwitter iconWhatsApp iconTelegram icon
Nike Stops Batting For Indian Cricket Players

Nike, one of the biggest brand of sportswear in the world and the official sponsor of many of the Indian cricketers, has pulled out of the sponsorship leaving the Indian batsmen without any sponsor on the willow. The company has decided not to renew the contracts with Indian players like Ajinkya Rahane, Ravichandran Ashwin, Ravindra Jadeja, Manish Pandey, Axar Patel and Kedar Jadhav leaving them sponsor-less for the time being.

The real reason behind Nike leaving the cricketers in limbo is that the company spends a brawny amount of money to have an appearance of bats of these players but has been struggling with losses despite so much of advertisements. Nike’s 2014-15 balance sheet shows a deficit of over 500 Crores leading the company to cut their cost. It is learnt that they have also shut down about 30% stores in India to put a cap on their spendings.

Nike is one of the biggest sponsors of Indian cricket team playing a hefty amount of 60 Crores to make an appearance on Indian kit but looks they will soon make a disappearance from the Indian jersey as well.

Related Article
Jasprit Bumrah Yet To Join Team India In Rajkot For 3rd IND vs ENG Test: Report
Jasprit Bumrah Yet To Join Team India In Rajkot For 3rd IND vs ENG Test: Report

Feb 14, 2024, 8:37 AM


India vs England: Training Photos All But Confirm Test Debut For Dhruv Jurel And Sarfaraz Khan
India vs England: Training Photos All But Confirm Test Debut For Dhruv Jurel And Sarfaraz Khan

Feb 13, 2024, 3:29 PM


BCCI Makes It Mandatory For Players To Play Domestic Cricket
BCCI Makes It Mandatory For Players To Play Domestic Cricket

Feb 13, 2024, 10:17 AM


Ravindra Jadeja Doubtful For 3rd Test, Still Not Fully Fit: Report
Ravindra Jadeja Doubtful For 3rd Test, Still Not Fully Fit: Report

Feb 13, 2024, 10:01 AM


Sarfaraz Khan To Debut In Rajkot, India To Have A New-Look Middle-Order For 3rd Test
Sarfaraz Khan To Debut In Rajkot, India To Have A New-Look Middle-Order For 3rd Test

Feb 13, 2024, 9:23 AM


KL Rahul Ruled Out Of Third Test Against England, Devdutt Padikkal Named As Replacement: Report
KL Rahul Ruled Out Of Third Test Against England, Devdutt Padikkal Named As Replacement: Report

Feb 12, 2024, 6:34 PM


Desktop Banner
Mobile Banner