The International Cricket Council (ICC) on December 22nd announced Indian Legend Sachin Tendulkar as the ICC World Cup 2015 ambassador. This will be the second successive time the master blaster will be the ambassador of the World Cup, after the ICC World Cup 2011, which India won.
Tendulkar’s role will be to promote and support a variety of ICC initiatives to enhance the profile of the tournament, which is the third biggest sporting event in the world that will take place in Australia and New Zealand.
After his appointment, Tendulkar was quoted in saying:
“I am delighted and honoured to be appointed ICC Cricket World Cup Ambassador for the second successive time.
“After playing in the last six editions, the upcoming World Cup will be a different experience as I will follow it from the sidelines. It could probably be comparable to the ICC Cricket World Cup 1987 where I was a ball boy, enthusiastically cheering every ball.
“The excitement of the World Cup grows with every new edition and this year’s host nations, Australia and New Zealand, are known for their sporting culture, great cricket facilities and knowledgeable crowds. Lifting the World Cup is every international cricketer’s quest and the tournament brings out the best of individuals and competing teams.
“The image of the champion team lifting the World Cup inspires many youngsters around the world and gives them a dream to chase – a dream which I fulfilled after 22 years of relentless pursuit by being part of the victorious Indian team in 2011.”
ICC Chief Executive David Richardson also expressed that they are delighted to have Tendulkar once again as the ambassador for the big tournament.
“The ICC is delighted to once again have Sachin as an Ambassador for its biggest and most prestigious tournament. Sachin is not only an inspiration to cricketers but to all sports people for his endurance, perseverance, talent, personality and commitment to the game,” Richardson said.
The 11th ediion of the World Cup starts on February 14th, with co-host New Zealand squaring off against Sri Lanka at Christchurch. On the same day, Australia will face England at Melbourne. A total of 14 teams are participating in the tournament and the final will be played on March 29th.
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