The 2016 Deloitte Football Money League – detailing the 2014/15 season – measures a club’s earnings from matchday revenue, broadcast rights and commercial sources, and ranks them on that basis. Football Money League also said the combined revenues of the 20 clubs had risen 8% to €6.6bn (£5.1bn), a new record. La Liga giants Real Madrid and Barcelona occupy the top spots while 8 Premier League clubs feature in the Top 20 of the Deloitte Money League. Manchester United are the highest ranked EPL club in 3rd but are tipped to be number 1 next year.
Here is the list in full:
1.Real Madrid: Unsurprisingly the 10-time European Champions occupy the top spot in the Football Money League and it is their 11th consecutive year on the top of the pile. Real Madrid saw revenues of €577m (£439m, at average exchange rate for the year ending 30 June 2015). The club saw revenue growth of €27.5m, including an increase of €22.7m in commercial revenues from the previous season.
2.Barcelona: Real’s arch-rivals Barcelona jumped 2 spots to 2nd after a season in which they claimed a historic treble. The on-field success helped the Catalan club in recording their largest ever year-on-year revenue increase. Matchday income rose €8.7m to €116.9m but the key figures were the massive increases in broadcast (up 10% to €199.98m, the second highest in the Money League) and commercial revenue (up 26% to €244.1m).
3.Manchester United: The Premier League giants haven’t enjoyed much success on the pitch and that is showing in their finances too as United dropped a place to third. However, United are tipped to be number 1 next season because of the return to Champions League football, and the commencement of a number of significant commercial partnerships in 2015-16. “With this in mind, it would not be surprising to see United top next year’s Money League for the first time in 12 years, with the club forecasting revenues of around £500m (around €650m),” said Time Bridge senior manager, Deloitte.
4.PSG: This is the highest ever position for a Ligue 1 club PSG have recorded a €9.5m increase in overall revenue. Their lofty standing is based upon their colossal commercial intake of €297m – the highest in the Money League.
5.Bayern Munich: This is Bayern Munich’s lowest rank since 2007. Matchday revenue actually rose (€1.8m to €89.8m) and there was only a minor fall in broadcast revenue (€1.6m to €106.1m). The Bavarians look likely to slip further down the Money League in the coming years as a number of English clubs chase them.
6.Manchester City: This was a record breaking year for the Premier League club in terms of their overall revenue, which rose to £352.6m (€463.5m). Matchday revenue fell, by 9%, but that was only due to temporary seating changes at the Etihad Stadium. Increases in broadcast (2%) and commercial (4%) revenue streams helped the Premier League side retain the sixth spot in the Money League. With a rise in Manchester City’s global fan base and extended runs in the Champions League, the Citizens can make it to the top 5 in a couple of years.
7.Arsenal: The Gunners have moved a place up to 7th at the expense of London rivals Chelsea. Arsenal have moved a place up with another year of impressive financial growth. A new kit deal with Puma helped the Gunners’ commercial income surpass £100m (€130m) for the first time. They also enjoyed a 4% rise in broadcast revenue and they made £100.4m (€132m) from matchdays – most by any club in 2014-15. Having increased their commercial revenue by a whopping 66% over the past two seasons, Arsenal could well break into the top five in the coming years.
8.Chelsea: Despite winning the Premier League last season, Chelsea slipped one place to 8th. The 2% decrease in overall revenue is because of their loss in the last 16 of the Champions League as Chelsea had reached the semis a year ago. However, Chelsea doesn’t need to worry too much as their revenue will significantly increase because of the new £200m (€160m), five-year kit deal with Yokohama Rubber.
9.Liverpool: They have managed to retain the 9th spot in the Football Money League which is largely due to the fact that they returned to the Champions League in 2014-15.Their mere participation significantly boosted both their profits from matchday (26% increase) and broadcast streams (21%). The domestic form has been disappointing and Liverpool might slip out of the top 10 if they do not feature regularly in the Champions League.
10.JUVENTUS | They had a 16% increase in overall revenue which was mainly due to their surprise run to the Champions League final. Juventus made a record €89.1m from Champions League broadcast rights. Matchday revenue also increased for Serie A champions Juventus, but their revenue fell by €9.4m.
11.BVB: Overall revenue increased 7% for Dortmund who earned a record €280.6m. Matchday revenue fell because of an early Champions League exit but BVB remain the best-supported side in the world based on their average home attendance of over 80,000 fans per game. Their commercial department also continues to grow, with income rising 16% to €144.3m.
12.TOTTENHAM: Broadcast and matchday revenue hardly changed but Spurs benefited from a huge 38% increase in commercial money largely due to a new sponsorship deal with AIA. Their new stadium, set to open in 2018-19, will significantly boost Spurs’s bank balance, as will next season’s new Premier League TV rights agreement.
13.SCHALKE 04: Champions League football has greatly helped the Bundesliga side in their prosperity and a run to the last 16 helped earn them an additional €4m in broadcast money last season. Commercial revenue also increased, by €3.6m.
14.AC MILAN: Serie A giants dropped out of the top 10 for the first time last year. Now, they’ve fallen further, from 12th to 14th. Most of the credit for this must go their miserable domestic performances. The lack of European football has hit them hard from a broadcast revenue perspective but it is significant that no other club in the Money League earns less from matchday revenue.Even a renewed shirt sponsorship deal with the Emirates couldn’t save their commercial revenue from falling down by 5% to €97.1m.
15.Atletico Madrid: A rise in attendances for league fixtures resulted in a €4.7m increase (14%) in matchday revenue, while an impressive 55% rise in commercial revenue, to €63.3m, have helped the Rojiblancos retain the 15th place in the Money League table.
16.ROMA: Roma who have climbed eight places this year are the second new entry on the list thanks to a €53m (42%) increase in overall revenue due to their Champions League return. Despite going out at the group stage, they pocketed €47m from Uefa thanks to the presence of only one other Italian side (Juventus) in the competition. Matchday revenue was also boosted by Champions League participation and papered over the fact that Roma’s commercial income actually fell by €1.5m (4%).
17.Newcastle United: Yes, Newcastle United. The Toon need to thank the big-money broadcasting deal. Over 60% of their revenue is derived from the centralised broadcast deals. Apart from this, the Magpies have the third-highest average attendance in the English top flight (50,500) and they earned £26.8m (€32.2m) from matchday revenue.
18.Everton: The Toffees have risen two places thanks to their progression to the last 16 of the Europa League. Though, Their commercial income is the lowest in the Money League, Everton, like every side in the English top flight, benefit enormously from TV money, earning £86.8m from broadcast revenue – more than both Bayern Munich and Paris Saint-Germain!
19.INTER: Inter have now fallen to their lowest ever position, 19th. A run in the Europa League helped boost revenue from matchday and broadcast streams but a 16% decrease in commercial income is worrying for the Nerazzurri. However, their proposed new stadium and hopefully their return to Champions League football next season would represent a significant boost to Inter’s ailing fortunes.
20.WEST HAM UNITED: West Ham make their first appearance in the Money League after a 9-year absence.Their overall revenue rose by 5% to £122.4 million (€160.9m). A sponsorship deal with Betway boosted their commercial revenue by 9% but the main reason for their return to the top 20 was the money accrued from the English top flight’s centralised broadcasting deal, which accounts for 65% of West Ham’s income.