Rio de Janeiro, Aug 22 (IANS) Billions of viewers around the world watched the Rio 2016 Olympic Games and would have seen the city’s iconic landscape, from Corcovado to Sugarloaf mountain, the Rodrigo de Freitas lagoon and the city’s famous coastline.

Rio, a charming and beautiful city, got a tremendous exposure by hosting the Games and hopes to capitalise on the upshot achieved through a tourism boost as one of the enduring legacies of the global sporting extravaganza.

Based on the findings taken from the three previous Olympic host cities Athens, Beijing and London, Brazil’s Ministry of Tourism expects a six percent increase in the number of visitors to the country over the next year.

“This is what we expect, it could even exceed this estimate,” said Jun Yamamoto, the Ministry of Tourism’s Director of planning and strategic management, according to the Games’ official website on Sunday.

Rio received around 5,00,000 visitors during the Olympic Games. According to a survey carried out by the Ministry of Tourism, 87.7 percent of foreign tourists intend to come back to Brazil.

Tourists from America lead the list of numbers of foreign visitors at the Games at 21.2 per cent, followed by Argentinians 14.8 per cent and Britons 4.8 per cent.

In order to host so many people, Rio’s hospitality industry added 20,000 rooms and today has 50,000 rooms in total, according to the Brazilian Hotel Industry Association. It is considered to be one of the legacies of the Rio Games.

To increase the competitiveness of its national tourism, Brazil invested in the qualifications of professionals within the sector, in the improvement for sign-posting for visitors and in the marketing of primary tourist destinations.

But the athletes themselves also contributed to Brazil’s positive marketing.

Swimming legend Michael Phelps wrote a touching tribute to Brazil and its people on Twitter: “As nice as it is to be home, I already miss the beauty of Rio and the friendliness of its people. Thank you Rio for hosting the…”

Around 83.1 percent of foreign tourists and 98.7 percent of Brazilians said their experience of Rio either met or exceeded their expectations, according to the Games’ official website.

A survey by the Ministry of Tourism has revealed good satisfaction levels from tourists in the areas of security, public transport, infrastructure and prices.


    The IANS was founded by Indian American publisher Gopal Raju as the India Abroad News Service. It was later renamed the Indo-Asian News Service.

    Related Posts

    Rohit records third double-ton in ODIs

    Mohali, Dec 13: India skipper Rohit Sharma (208 not out), who piloted India to a mammoth 392 against Sri Lanka on Wednesday, became the first...

    British cyclist Chris Froome to cooperate with UCI after abnormal drug test

    Madrid, Dec 13: Britain's four-time Tour de France champion Chris Froome on Wednesday said he would provide any information required by the International Cycling Union,...

    WWE Smackdown Live full results: December 12th, 2017

    Last night marked the go-home edition of Smackdown Live for the Clash of Champions PPV, on this Sunday. Shinsuke Nakamura was back in action...

    WWE: What Happened Once Smackdown Went Off The Air: December 12, 2017

    Yesterday marked the last night before Smackdown Live comes up with the annual PPV event, Clash of Champions on this Sunday. It is going...

    WWE News: New Number One Contender’s Match Announced for Next Week’s Raw

    As reported earlier, Rich Swann got suspended from WWE for an indefinite span of time. He was involved in an altercation with his wife...