While away from the WWE TV, Stephanie McMahon is busy promoting WWE in the new corners across the globe. For the past few years, the company has understood the need of spreading their wings beyond the United States and they are targeting the outsider audience.
When it comes to representing the company outside the US, Stephanie McMahon always comes handy. She is the one whom WWE depends on attending all the meetings or press conferences. Recently, she has been away from her homeland for quite a while for the same purpose.
She travelled to Dubai for launching a brand new WWE TV program in the Arabic language to grow awareness of the WWE content. Just after that, the Raw GM flew to the United Kingdom where the WWE roster was on a tour for two weeks.
There she appeared in an interview with the Multichannel News to discuss the challenges that WWE is facing, right now. While asked about the same she pointed the technology point-of-view and the fans getting hungrier, day by day. Check out her comments:
“Well, I think the opportunities are the same as the challenges. From a technology standpoint, we want to be able to offer fans everything that they’re asking for, and the biggest frustration comes when the technology just isn’t there yet to do it.
But we’re constantly driving and pushing our partners to help make sure that that happens. Again, serving the appetite of our audience is really our greatest opportunity as well as our greatest challenge, because the more we provide them the hungrier they get.”
While asked about if they are worried about their rival brands in the pro-wrestling, Stephanie McMahon sounded pretty confident that they are the standout behemoth here,
“Well I think imitation is the truest form of flattery, but I don’t think the viewership with some of those other organisations at this point is competition for us. If anything I think it just drives more interest in the genre itself.
When you look at reality shows like Total Divas or Total Bellas, and when you look at films like our partnership with MGM for [theatrical film] Fighting With My Family, the story of [WWE wrestler] Paige’s life, I think we’re really just scratching the surface of the deeper stories that these individuals, as well as their characters, have to tell.”
The billion dollar princess also hinted that so far this year’s WWE has grown up to $729 million business which is pretty big. She also said that they are standing right now with 30% percent of digital services, whereas, in 2010, it was just 6%.
At this point, we have no clues when would Stephanie McMahon be back on WWE TV, again. She was written off from the programming after going through a table at Wrestlemania 33 during the match between Triple H and Seth Rollins.