Pakistan Cricket Board’s decision to send four media managers to England has received huge criticism. The decision has also made people question PCB’s financial and administrative matters.

Agha Akbar, who was the only media manager accompanying the team since the New Zealand tour in January, will now be accompanied by Raza Kitchlew and Amjad Bhatti.

Aun Zaidi, who will be solely dedicated to social media coverage, will be the fourth one.

Talking to PTI, a PCB official downplayed any issues and said that the decision to have four different media managers was taken only because the tour was a long one and the board also wanted to give working exposure to their media personnel.

“A lot is being made off the expenses involved in sending the four people to England for different stages of the tour. But the board will not incur that many costs but the experience they gain will be invaluable for future assignments,” the official said.

Agha Akbar will be the media manager for the first Test. Reza Rashid will then take charge for the remaining part of Test series while from August 2 to September 6 the workload will be shared by Aun Ali and Amjad Bhatti.

However, there has been a twist in this saga as sources have revealed that the decision to send four different media managers was only taken because of an internal issue to take supremacy in the PCB media management.

“Agha Akbar is GM media while Amjad Bhatti is Director media while Reza and Aun work as managers. The main tussle for power is between Akbar and Bhatti causing headaches for the board as both have their supporters in the PCB who are backing them,” the source said.
“So basically it is a case of appeasing everyone,” he added.

Pakistan team will play a full-fledged series in England that comprises four Tests, five One-day Internationals, and a Twenty20 International.

The tour starts off with the first Test at Lord’s on July 14.