India’s leading Sports and Active wear Dida Sports Wear have announced five time World Boxing champion Mary Kom as their official ambassador. CEO Deepak Juneja said, “We, the DIDA team are proud and privileged to be associated with the Mary who has been a great inspiration to young generation in our country.”

The Premium clothing brand were the official jersey sponsors of Indian Super League team FC Pune City in 2014. Dida Sports Wear will be providing kits to 300 kids of the Mary Kom Regional Boxing Foundation and would also become the official kit partner of the famed academy.

The Sports Apparel company established in 2001 believes in delivery quality clothing at reasonable prices. Their recent initiative is indeed commendable as they will be providing 5-6 different customized jerseys of Mary Kom free of cost in a campaign that would see distribution of more than 1500 kits. It comes with the Olympic Bronze medalist’s vision “Train up a child in the way he or she should go use their potential in such a direction to achieve their sporting dreams.”  

Dida Sports Wear’s recent Winter Wear collection provides one stop needs to both men and women with a whole lot range of collection. Providing several trends in men and women’s apparel styles they feature the comfort wear collection with the tagline, ‘Life begins at the end of your comfort zone.’ The company is also set to launch Mary Kom Signature collection on 25th February on their website.

While their sportswear is a must try, the brand’s recent campaign at the change of the calendar year drew a lot of attention. It was unique in a way as they invited New Year’s Resolution messages to distribute gift vouchers in several social media websites.

The Leading brand who were also the Official Co-sponsor of the 2012 Indian Olympic Team have an exclusive website of their own deliver products right at the comfort of your doorstep. So what are you waiting for? Go to didasportswear.com/ and shop at your heart’s content.

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