The first edition of the Brand Extension Draft took place back in July 2016. The entire WWE roster alongside a string of names from WWE NXT was involved into it to change the course of the company. The move revamped the whole product of WWE television programming making Raw and Smackdown two separate entities.
It was a much-needed change that the fans wanted to have for a long time. Several superstars were benefitted from it. Seth Rollins, Roman Reigns, Kevin Owens, Finn Balor were drafted on Raw, whereas, AJ Styles, Randy Orton, Bray Wyatt and the then WWE champion, Dean Ambrose became marquee players on the blue brand.
Since it was a bigger success; we expected that the exciting night should be brought back again. As per the earlier reports, WWE was probably going to host it in June. But, suddenly, Vince McMahon announced the Superstar Shakeup, the night after Wrestlemania 33. It was an abrupt idea to make some drastic changes on both the roster to address the stale situations.
As per the latest reports from Wrestling Observer Newsletter, another sort of brand shift will take place, soon. It will be hosted under the same name of Superstar Shakeup. However, things will be much different, this time.
The source revealed that rather than brand interchanges, superstars would be part of ‘reverse draft’ this process which means some of the main roster superstars with fewer activities will move back to NXT and gain some momentum. This is what the actual reports stated,
“While it might seem early for another Shakeup, The Observer notes that there is definitely talk of making a few roster moves in the fall. There have also been talks of sending one or more Superstars from the main roster to WWE NXT.
The moves from the main roster to NXT would be for talents that were major stars in NXT that Vince McMahon simply is not going to push on RAW or SmackDown, even if they are over, or talents who are doing nothing on the main roster with the feeling that they could be more useful as top stars in NXT.”
To conduct a shakeup under this capacity is certainly interesting and might boost some of the superstars’ careers to a certain extent. Dolph Ziggler, Apollo Crews, Mike Kanellis, Emma, Tye Dillinger and more can go back to the developmental territory and gain some momentum before heading back to the main roster, again.