Stephanie McMahon is the boss lady in the WWE who is a true successor for her father Vince McMahon. Without a doubt, she comes up with various influential works which have been appreciated. As a result, she ended up landing on Forbes’ recent list of top CMOs. Not only that, she missed the top position in a very close margin.
WWE Chief Brand Officer Stephanie McMahon has been announced to be on the Forbes list for the World’s Most Influential CMOs (Chief Marketing Officers) for 2021. For the third year in a row, the WWE head-honcho managed to be present on this influential list. Last year, she claimed the second spot while in 2019, she was ranked third on the list.
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This year, Stephanie McMahon ranked second, again who was only after Netflix’s Bozoma Saint John. This year marked the ninth annual ranking from Forbes which was based on 30 digital and social channels analyzed by data science teams from Sprinklr and LinkedIn. The pool of candidates was drawn from more than 500 CMOs and brands such as the World Federation Of Advertisers and the Brand Finance Global 500.
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Stephanie McMahon overcame some big names on Forbes list
As acknowledged by the WWE in an official statement on their official website, Stephanie McMahon has been recognized on this prestigious list amongst leaders at Netflix, Peloton, Mastercard, TikTok, McDonald’s, Apple, Proctor & Gamble, Amazon, Facebook, and Walmart, among others. She was also touted as a marketer and how she was able to “oversee the creation of the bio-secure ‘ThunderDome’” during WWE’s COVID-19 pandemic days.
An excerpt from the write-up about Stephanie McMahon goes as follows,
“While she may be the only CMO with “professional wrestler” on her resume, Stephanie McMahon an influential marketer far beyond the WWE ring. Along with overseeing the creation of the bio-secure “ThunderDome” during the Covid-19 crisis, McMahon also helped drive fan engagement for live and streaming matches, navigated the return to in-person events in July and built one of the largest TikTok followings for a sports property.”
Apart from her corporate duties in the WWE, it was also noted that Stephanie McMahon was a key person for WWE partnering with Connor’s Cure and The V Foundation to raise money for fighting pediatric cancer. She’s also helped The Ad Council with its vaccine marketing including PSAs for people to learn more about their options for getting vaccinated.
