WWE is the Undisputed King of professional wrestling programming in India while they are currently facing tough competitions from All Elite Wrestling promotion around the United States region. Previously Vince McMahon used to be the only billionaire in this business but now there’s a tough competition as another billionaire has arrived at the scene.
With that being said, All Elite Wrestling is keen to shift the attention from WWE as much as possible with their fresh products. WWE’s recent backstage mess and lack of depth in storytelling have also been creating more opportunities for them to capitalize. Now they’re looking forward to globalizing thing and perhaps making a debut in the subcontinent.
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India is undoubtedly the largest market for the professional wrestling business and especially for WWE where Monday Night RAW and Friday Night SmackDown draw over 10 million viewers each on weekly basis. On the other hand, WrestleMania draws around 100 million views on TV). All Elite Wrestling is aware of this and they also intend to capture the Indian market.
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During an All Elite Wrestling’s Dynamite post-show, Tony Schiavone provided the following update on AEW’s TV deal situation in India. He talked about while it’s a difficult thing to secure a TV deal in a different country, they’re pretty sure on closing in a deal so that the Indian fanbase can watch their shows.
“India is a huge market and we have been receiving a lot of comments, tweets, and emails from fans there, wondering when Dynamite will land on their TV screens.
I do know that they are working on it. We all realize that India is a huge TV market for pro-wrestling. It hasn’t gone unnoticed.
However, TV deals always take a long time to get done. So, I do plead with our fans in India to be patient. But I can assure you that we will be in India soon.”
All Elite Wrestling is an American professional wrestling promotion that was built in 2019. The two entrepreneurs Shahid Khan and his son Tony Khan own the company with the latter being the founder, president, and CEO of the company. Professional wrestlers Cody Rhodes, Matt and Nick Jackson, and Adam Page, collectively known as The Elite have been the first roster members of the company who are both in-ring performers and executive vice presidents alongside Kenny Omega, fellow professional wrestler and co-founder of The Elite. (Sources – Wikipedia)
