WWE is going through a major change as of 2019 for a number of reasons. First of all, the audience was not happy at all how Vince McMahon was booking things on Monday Night Raw that in turn raised the popularity of All Elite Wrestling. Now that the rival brand is bringing its own TV show on TNT Network, WWE has to arrange more attractions to retain its viewers.
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If that’s not all, WWE’s so-called B-Show will go through a major makeover come this fall. Smackdown Live will move to the Fox Sports Network meaning that it will receive more mainstream viewers. So the blue brand needs more such segments that forced the WWE fans to stick around. So could Vince McMahon be allowing more edgier segments on the show?
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In recent times, we have seen edgy contents like a relationship tease between Mandy Rose and Sonya Deville or the pregnancy situation around Maria Kanellis. Could these go bolder in the near future resembling the contents of Attitude or Ruthless Aggression Era? During a WWE Q2 Earnings call, The Boss addressed the ongoing rumors saying that we will be getting edgier segments but there’s no way that WWE is going back to full-fledged Attitude Era for sure, (quotes courtesy Seeking Alpha)
“We’re going to be a bit edgier but still remain in the PG environment,” Vince McMahon answered. “We’ve just come anywhere close actually to go into another level. So that will be something will do in terms of the direction of content, more controversy, better storylines, etc. But at the same time, we’re not going to go back to the bold Attitude Era and we’re not going to do blood and guts and things of that nature such as being done on perhaps a new potential competitor. We’re just not going to go back to that gory that we graduated from. And again, a more sophisticated product. Again attracting much better writers and attracting better management things of that nature. So again, I feel really good about it.”
These comments of the chairman came during the WWE Q2 earning call where he also
discussed Paul Heyman and Eric Bischoff being hired as the new Executive Directors for Raw and SmackDown. He did not make a direct address to these names but disclose what the exact reason was to hire these two veteran managers,
“I can’t personally be in the weeds any longer and we have these 2 individuals who have a longer range of point of view and a developmental point the of view. Both of these individuals have extensive backgrounds in the business from various aspects and with the organizational aspects that they have and the depth of talent, the executive talent we now attract is going to be really good for our business. And how much latitude they will have, that’s again it allows me to have a broader overview of things and escape from just getting on the weeds. So they’ll have a lot of latitudes.”
Fans do believe that these Heyman and Bischoff are perfect replacements of Vince McMahon to be in charges of the creative parts. Their brainchild ideas can counter the steamier products that AEW will offer on the TNT Network. McMahon knows that AEW will offer “blood and guts” in the name of entertainment just like WWE used to do in earlier days. But at this point, there’s no chance of going back to the past considering the global fan following of the company.
