Indian skipper Virat Kohli enjoys a massive fan base on-field as well as off-field. The Indian captain is famous for his playing style in the field, the way he handles the situation, his winning spirit and consciousness about fitness.
He has a big fandom in social media as he is followed by 42.4 million people on Instagram. Virat is a youth icon and is a big influencer among the millennial. So brands prefer to endorse Virat among the Indian sportsmen and this has led the skipper in the top 20 list of highest earners from Instagram last year.
Buzz Bingo observed at the total number of promoted posts by each star over the last 12 months and divided that amount by the declared earnings for that period.
The list is topped by the footballer Cristiano Ranaldo who earned a whopping amount of $47.8M from just one social media platform i.e, Instagram last year. He charged $975K for a post. The tough competitor Lionel Messi is in the second position in the list and earned $23.3M from Instagram last year. He charged $648K for per post.
Virat Kohli is standing in 11th position with the earning amount of $1.18 million
Kendall and Kylie Jenner both the sisters are in the Top 10 in the list with Kendall in No.3. She earned $15.9 million last year from Instagram. On the other hand, Virat Kohli is ranked eleventh on the list. He made six sponsored posts on Instagram last year and made $1.18M. The Indian national cricket team captain charged $196,000 per post.
Here is the list of highest earners from Instagram:
Virat Kohli endorses many big brands and one of them is Puma. He also owns one clothing brand Wrogn which the player promotes in his Instagram page.
Meanwhile, the skipper is busy in the home Test series against South Africa. The last Test match of this series will begin on 19th October in Ranchi.