Arsenal, Liverpool, and Chelsea have all received a huge boost in their pursuit of James Rodriguez.
All three Premier League clubs have been linked with a move for the Real Madrid star in recent weeks.
Juventus were also thought to be showing interest in the Colombian, but the Serie A club’s chief executive Giuseppe Marotta has ruled out a move.
He said: “James? There’s almost no chance.”
And with Juventus pulling out of the race, the Premier League trio now have a greater chance of signing him.
Rodriguez’s future is thought to be uncertain at the Bernabeu after falling down the pecking order under Zinedine Zidane.
The 25-year-old is struggling to secure himself a place in the starting XI with Toni Kroos, Luka Modric and Casemiro all impressing.
A move to Juventus would also seem unlikely following the arrivals of Gonzalo Higuain, Miralem Pjanic and Marko Pjaca this summer.
Chelsea have already made a £60million bid for Rodriguez as Antonio Conte looks to bring in another midfielder.
Arsenal and Liverpool are also keen to bring in attacking additions before the transfer window shuts.
Spanish publication Marca earlier this month reported a mysterious Premier League club has made a stunning £72million bid for Real Madrid star James Rodriguez.
Marca have previously claimed Manchester United, Chelsea, Arsenal and even West Ham are all keen to secure the service of the 25-year-old Colombian star.
Meanwhile, a sensational rise to prominence of Marco Asensio could force Real to sell James Rodriguez.
Asensio is regarded as a more versatile option to Rodriguez and some of Real’s other midfielders and Zidane is said to be keen to give the 20-year-old a big role this season.
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